The Profitability Playbook: 10 Ways to Escape the Race to the Bottom

Are you stuck in a high-revenue, low-profit loop? This talk provides a 10-point playbook for sustainable profit optimisation. Learn how to escape the discount-driven race to the bottom with high-impact tactics across Google Ads, Microsoft Ads, Meta Ads, CLTV Flows, improve tracking, optimising payment fees, the uncomfortable truth about selling on Amazon, plus many more gems.