Dr. John McSloy

Dr John McSloy has worked at the forefront of UK ecommerce for more than two decades. With a clear focus on ecommerce growth and innovation, he is a well-known figure in the field and shares his insight and expertise with businesses around the world, from growth strategy through to the technology that supports it.

As an ecommerce growth consultant, he has worked with many ecommerce businesses that together sell more than £100m a year online and export to 148+ countries. His work has consistently delivered strong revenue growth for these businesses, year after year. In 2023 his clients grew by an average of +84%, following +64% (2022), +109% (2021), +120% (2020), +73% (2019) and +75% (2018).

Alongside his consultancy, he is a skilled programmer and site architect who has led successful replatforms for dozens of Magento and Adobe Commerce websites. He specialises in integrating bespoke ERP systems and building layers of automation, so that each site runs smoothly, scales with the business and performs at its best.

Through INDEZ, he works closely with the major ecommerce and advertising platforms. INDEZ is a Google Premier Partner, Microsoft Advertising Partner, Shopify Partner and Klaviyo Master Silver Partner, and John uses these platforms to drive growth for his clients.

John is Chief Technology Officer (CTO) at INDEZ, where he leads innovation, automation and client growth. His record in technology goes back to 2008, when he developed the world's first accountancy search engine for the New York-based International Federation of Accountants (IFAC).

A committed educator, John designed and delivered over 90% of the "Ecommerce Scale-up" course in 2020, hosted at the University of Strathclyde Business School. The ecommerce managers who attended rated it 9/10. He also presents regularly at Chambers of Commerce and The Ecommerce Club, where his talks draw large audiences keen to put his advice into practice.

John holds a PhD in Computational Physics, combining high-performance computing, applied mathematics and theoretical physics. That multidisciplinary background shapes how he approaches complex ecommerce problems. He has over a dozen peer-reviewed publications with around 500 citations, as well as a book chapter in "Introduction to Complex Mediums for Optics and Electromagnetics".

An experienced speaker, Dr John McSloy combines years of hands-on work in UK ecommerce with a focus on growth, innovation and technology. Audiences can expect practical, well-informed insight into where ecommerce is heading and how businesses can grow with it.

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