Laura MacDonald
Speaker & panellist

Laura MacDonald

Vice President, Digital & Social

Weber Shandwick

Spoke at Ecommerce Scotland

2026
Biography

About the speaker

Laura MacDonald is a seasoned digital and communications professional, with over 12 years of experience working on some of the world’s most loved consumer brands including Disney (Marvel), Whyte & Mackay, William Grant & Sons and Roberts Radio.

A unique blend of commercial and creative acumen, she is utterly customer obsessed and advocates for an omnichannel approach - even in traditional B2B spaces.

Outside of the digital world, Laura is an enthusiastic horticulturalist, passionate committee member of a small animal rescue. She is also a novice dog sports handler and has two golden retrievers, one of which is a trained animal actor.

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Speaker agenda

At Ecommerce Scotland

Talks and panels from every year this speaker has taken part.

2026

Thursday 12 March 2026

IMAX, Glasgow Science Centre

The 2027 line-up will be announced on the Speakers page.

See all speakers
Ecommerce Scotland 2027

Super Early Bird tickets are on sale now

Tickets from £100 ex VAT, at the Super Early Bird price until 20 January 2027.

Thursday 20MAY 2027

IMAX, Glasgow Science Centre
08:00 to 17:00

From £100 ex VAT